Sales and Marketing Executive

Posted 23 November 2022
DisciplineSales & Marketing
Contact NameNicole Murphy

Job description

What you need to know

We are currently seeking a Sales and Marketing Executive for our client, in the private tourism industry, based in Waterford.

This a 3-year contract position and will suit an individual with a Tourism, Business, Marketing, or strong Administration background.

This is a supportive role to facilitate implementation of the company’s Marketing/sales objectives in Ireland and abroad. This role involves marketing & media, communications, administration, digital & socials, and PR.

Possibility to work for home on a full-time basis.

Your new job

Key duties and responsibilities:


  • Implement the tourism analysis and promotional plan.

  • Develop and manage marketing, advertising, promotional and publicity activities.

  • Collaborate with agencies and other stakeholders to influence tourism development.

  • Work closely and seek to foster and maintain relationships with key industry groups, partner organisations, local authorities, and individuals in the region.

  • Management of the administration needs, including scheduling meetings and minute taking for Executive and Board Meetings.

  • Preparation of regular progress reports and budgets for presentation.

  • Preparation and submission of funding applications and reports.

  • Digital Marketing – generate monthly reports from Google Alerts and Google Analytics. Management of social media platforms (Twitter, Facebook, Instagram, Vimeo, YouTube & TripAdvisor.

  • Review and update the website content regularly. Generate monthly report about website activity.

  • Proactively seek out good news stories, prepare press releases and media / press briefing notes regarding same. Liaising with stakeholders for content creation for social media, e-newsletter, press releases and copy for tourism guides / newsletters.

  • Handle media queries.

  • Liaise with travel trade, media, and tourism agencies.


What are we looking for?


  • Experience in a related discipline such as Tourism, Business or Marketing.

  • Planning, organisation, and communication skills essential.

  • Excellent computer literacy to include MS Office, social and digital media platforms.

  • Project management skills, and the ability to complete multiple tasks simultaneously and to a high standard.

  • A creative and innovative mindset is required.

  • Flexible to achieve targets and complete projects.

  • Self-motivated, a self-starter and results driven.

  • Ability to build and maintain relationships and networks is essential for this role.

  • Flexibility on working hours required as evening and weekend work will be required from time to time and is an essential part of the role.

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Please note that due to the expected high volume of applications we can only reply to applicants suitable for the position. In the interest of protecting your data and informing you of your rights we will notify you should we retain your information by issuing an acknowledgement email and a request for consent where not already expressly given.